[ 426 SW Washington St. ]
Voted a Best Bay Area Breakout Band of 2009 on MTV2, San Francisco's The New Up is celebrating the release of their fourth studio CD, "Gold," produced by The New Up and mastered by Roger Lian (The White Stripes, Smashing Pumpkins, The Strokes). The band is described as "dark, dreamy rock with gorgeous female vocals" (NBCSanDiego.com), "Metric with a touch of The Rolling Stones" (Behind the Hype).